Our manual and CD-ROM can help you start your own company! You bring the qualifications – good communication skills, experience in human resources, retail management, training, personnel, customer service. Our manual will give you the knowledge you need to get your service evaluation company up and running fast.

Our manual is packed with information, strategies, models, and materials gained from Judith's 20 years of experience as the owner of a service evaluation company. These great materials can work for you just like they did for Business Resources.

Chapters cover these important topics about Starting Your Mystery Shopping Business:

• Setting up a Business
• Marketing Your Services
• Targeting Specific Customers
• Preparing Mystery Shoppers
• Tracking Work in the Office
• Evaluating Shoppers' Reports
• Designing Reports
• Statistical Reporting
• Other Services You Can Offer
• Managing Finances
• Pricing Your Services
• Ethics and Success

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